It’s official! My new workshop, presented jointly by the Texas Historical Commission and the Texas Association of Museums, will debut in June. Writing for Impact: Frameworks for Interpretive Writing is a one-day workshop focused on making written interpretation more effective and engaging to the public. The target audience for this workshop includes paid and volunteer staff of museums, historic sites, heritage tourist destinations, and other organizations that seek to increase traffic to tourism sites in and around their communities. Designed especially for Texas, this workshop will examine the central role of interpretation in exhibits and will highlight proven techniques of interpretive writing. Discussion will include ways to increase the impact of interpretive writing through focused storytelling, relevance, thematic structures, and other components of interpretation. There will be a mix of discussion, group activities and lecture to keep everyone engaged and learning throughout the day.

We’ll be taking this show on the road and teaching in six Texas cities: Sherman, Huntsville, Georgetown, El Paso, San Angelo and Mission. Registration will be $35 and includes lunch – a deal! You can check the schedule and sign up through the Texas Association of Museums website.